Buying Tips


		Practical Help to Grow Your Business
Sales and Marketing The Professional Adviser About Us Contact Us Home	Buying Tips All that you do as a seller will be reacted to by the potential buyer. So what happens when you're the buyer? The answer is that hopefully your seller will behave in exactly the way you would expect to, were the roles reversed. You expect that they will probe your problems and the situations in which these problems exist; that they will offer solutions that remove your most pressing problems and not just pitch the items that their Manager is pushing them on this week. You expect that they will make considered suggestions and check both your understanding and reaction; that they will address any concerns you may have regarding their suggestions; that they will check your opinion of the worth of the solution in terms of what value it would be to you to no longer suffer the consequences of the problem, and that they will set their prices accordingly. But if this doesn't happen, you must be prepared to exert your control over the conversation - You don't need to gain control because you always had it! You need to educate the poor sales person in the ways of 21st Century, win-win, long-term relationship selling. You might even recommend that we get in touch with their Sales Director to offer practical advice and assistance, so take two of their cards and pass one on to me! Free Help and Advice from David Winch Sign up now to be up to date with - and take full advantage of - the available Buying Tips for B2B SMEs. Fill in your details and start receiving my FREE, regular bulletin. First Name: Last Name: E-Mail: Ask me your Sales and Marketing questions. [Optional] I'll answer them in my blog. By filling in your details above you agree to receive emails from David Winch. We will contact you to keep you appraised of developments in the business world and Sales and Marketing in general and at David Winch in particular. You can unsubscribe or opt-out at any time. Rest assured we won't in any circumstances share or sell your data with anyone. We detest spam just as much as you.		Getting Started in Business Seek advice from a Professional Business Adviser - at the planning stage, not when you've wasted your savings and all the money you could borrow! Read More
			Financial Profits Just in case you only know how to focus on non-financial profits, here's some assistance on the money side. Read More
			Customer Centricity The customer will continually be asking themselves, "What's in it for me?" Your promotional and sales activities should be continually answering that question, from a position of understanding. Read More
			Help for Managers Great 'doers' don't necessarily make good managers. Learn how to step away from personal involvement, how to delegate, and how to get the best out of people. Read More
			Appointment Making You can buy Appointments ready made, 'off the peg'; you can pay someone to make appointments just for you, 'bespoke'; or you can cut out the middle man and make appointments yourself! Read More
			Networking Personal recommendations are the easiest leads to turn into business, and business networking, when done well, can be a great source of referrals. Read More
			Ways of Working You can obtain our help in a way that best suits you. Read More

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